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Never have humans talked, tweeted or texted more words — and found it more difficult to be heard.
Why it matters: In this era of nonstop noise, every person must be a skillful communicator. Yet most struggle at it.
Here are a few tips we have learned running a media company that you can use to bust through the noise:
The big picture: The communications crisis isn’t confined to business or top leaders. The more noise and distraction, the more precision and efficiency matter in being heard — and remembered.
Go deeper: Watch "The War for Attention: Communication Rules for a Hybrid Workforce" event.
The article below originally appeared on Axios.com on June 10, 2021.