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On-demand

Smart Brevity for association communications

How to leverage the methodology for your member and community updates.

Smart Brevity for association communications

Join us on September 10 at 12pm ET to learn the methodology of Axios’ Smart Brevity® style and specific techniques you can use in your own association member communications.

You’ll learn:

  • Communication strategy: get a peek at the "Up, Down & Around" approach that creates community-wide transparency
  • Smart Brevity fundamentals: the research and writing techniques that make it deeply engaging to busy members.
  • Smart Brevity before & after: an Axios editor will do a live, on-screen edit to illustrate the impact this style can have.
  • Axios HQ’s role: how our software works and the ways its formatting tips can optimize your member communications.

Can't join on September 10? Sign up anyways and we'll send you a summary with all the key takeaways.

Speakers

Emily Inverso headshot

Emily Inverso

Axios HQ

VP, Brand and Strategy