Your 2024 internal comms distribution strategy

Only 20% of employees say their leaders communicate effectively. The cracks in that foundation are as many as you can imagine — what leaders share, where they share it, when they choose to do it — and they’re all leaving employees in the dark, ill-equipped, and destined to waste time. 

• It’s time to level up for 2024, refining your organization’s approach so it stays in step with a modern workforce. 
• The channel mix you choose will be a critical piece in ensuring staff stay informed. 

Hear from Blair Aires, VP of Internal Comms at Centric Brands. She spent almost a decade consulting on strategy at Edelman, then another decade building strategic communications at Chobani and directing Kraft Heinz’s global internal communications. 

She breaks down how to build a multi-channel employee communication strategy that will keep you competitive in 2024. In conversation with Axios HQ COO Jordan Zaslav, they also discuss:

• The radiating impact of a multi-channel strategy on staff engagement.
• How to identify the channels that matter most to your team.
• The internal comms strategies that build trust — and momentum.