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Centric Brands’ Blair Aires on building a multi-channel strategy that will keep you competitive.
Only 20% of employees say their leaders communicate effectively. The cracks in that foundation are as many as you can imagine — what leaders share, where they share it, when they choose to do it — and they’re all leaving employees in the dark, ill-equipped, and destined to waste time.
Hear from Blair Aires, VP of Internal Comms at Centric Brands. She spent almost a decade consulting on strategy at Edelman, then another decade building strategic communications at Chobani and directing Kraft Heinz’s global internal communications.
She breaks down how to build a multi-channel employee communication strategy that will keep you competitive in 2024. In conversation with Axios HQ COO Jordan Zaslav, they also discuss: