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Internal comms: How to make the case for critical resources

How leaders can make the case for investing in internal communications.

Internal comms: How to make the case for critical resources

Data, studies, and all kinds of common sense have shown there’s a direct line between:

  • How effective your employee communications are.
  • How engaged, aligned, and ready-to-rock staff stay.

Why it matters: Comms leaders know it — but so many executives still struggle to see the connection. And when you’re vying for staff, software, or other critical comms resources, that executive buy-in can be what stands in the way or signs the check.

Watch Uber Director of Global Internal Communications Netta Conyers-Haynes join Axios HQ Head of Internal Communications Tristyn Hassani to discuss how leaders can make the case for investing in internal communications. They cover:

  • What insights you need to demonstrate comms’ impact and ROI.
  • How to more persuasively advocate for essential resources.
  • How to efficiently scale an internal communications team.

Speakers

Netta Conyers-Haynes headshot

Netta Conyers-Haynes

Uber

Director, Global Internal Communications

Tristyn Hassani headshot

Tristyn Hassani

Axios HQ

Head of Internal Communications