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The NCAA’s game-winning internal comms strategies

The strategies and mindset shifts that define great internal comms

The NCAA’s game-winning internal comms strategies

NCAA Assistant Director of Communications Olivia Brown joins HQ VP of Operations and Head of Internal Comms Tristyn Hassani for a conversation on how to turn internal comms into your org's game-winning strategy.

  • Why it matters: When the stakes are high and the pace is fast, engaged teams win. Internal comms isn’t just a support function — it’s the lever that keeps teams connected and ready to execute.

Olivia shares a front-row look at how one of the most recognized organizations in sports keeps hundreds of employees engaged and aligned. They'll cover the strategies and mindset shifts that define great internal comms and dig into how to:

  • Turn your internal comms into an engaging one-stop shop for essential information
  • Ditch information overload so teams can execute with confidence
  • Build a comms playbook that’s repeatable and scalable

Yes, and: NCAA is a 2026 Best-in-Class Communications honorable mention. Go deeper.

Speakers

Tristyn Hassani headshot

Tristyn Hassani

Axios HQ

Head of Internal Communications

Olivia Brown headshot

Olivia Brown

NCAA

Assistant Director of Internal and Member Communications.